TheCaroler.com - Website Design Project

Project Name: TheCaroler.com
Launch Date: September 2007
Project Type: Website Design & Graphics Work 

TheCaroler.com is one of our websites.  This site is centered around a printable PDF e-Book containing over a hundred traditional Christmas carols and hymns.  Each page in the e-Book has a link to the website with a midi file and sheet music for the song. 

The design is based on a vintage postcard that was published circa 1907, which has been integrated into the site’s header banner and the cover of the e-Book. 

This site has been set up to funnel traffic to the various Christmas holiday sites developed in 2007.  As well, the e-Book is free, the visitors can give it to their friends and acquaintances and other webmasters can offer it as a free download from their own websites.  This is a viral marketing method that has proven effective for many websites, as the e-Book readers download the e-book and then refer to it year after year.

http://www.thecaroler.com